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Top 5 Fitness Startup Investors in Africa in October 2023

A list of 5 angel investors and VC (Venture Capital) funds that invest in Fitness startups based in Africa. We rank investors based on the number of investments they made in Fitness companies from Africa. We update this investor list every month.

Top 5 Fitness Startup Investors in Africa in October 2023

Investor Fitness Africa investments
Flat6Labs Tunisia 1
Johnson & Johnson Foundation 1
Gray Matters Capital 1
Justin Stanford 1
Newtown Partners 1

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Investor list
Flat6Labs Tunisia
VC Fund · Tunis, Tunis, Tunisia

Flat6Labs is the MENA region’s leading seed and early stage venture capital firm, currently running the most renowned startup programs in the region. Annually, Flat6Labs invests in more than 100 innovative and technology-driven startups enabling thousands of passionate entrepreneurs to achieve their daring ambitions and ultimately becoming theirinstitutional co-founders.

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Investment focus

  • E-Commerce, Retail, Education
  • Pre-Seed, Seed
  • Tunisia

Portfolio highlights

  • Ahkili — Ahkili is a health tech mobile application for appointment booking that connects patients to psychologists.
  • WeMove — WeMove is a fitness marketplace for daily gym passes. They develop innovative solutions that meet your sports issues.
  • LAMMA — Lamma is a web and mobile platform reinventing urban movement for package delivery through an extended carpooling network.
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Johnson & Johnson Foundation
VC Fund

The Johnson & Johnson Foundation is a registered charitable organization that reflects the commitment of the Johnson & Johnson Family of Companies to keeping people well at every age and every stage of life by blending heart, science, and ingenuity to profoundly change the trajectory of health for humanity.

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Investment focus

  • Health Care, Fitness, Software
  • Seed, Pre-Seed, Series A
  • Ghana, Zambia, United States

Portfolio highlights

  • Dawa Health — DawaMom is a standardized mobile clinic that delivers maternal and neonatal health through a digital health platform leveraging a wide network of trained 1st level clinicians and community health workers (CHWs) for emerging markets.
  • NextStep — NextStep is an information technology company that provides training and job placement for workers via mobile application platform. It features a mobile and web-based platform that enables its users to manage staff accordingly on their accurate positions. The company was founded in 2018 and headquartered in Seatle, Washington.
  • Redbird — Millions of Africans live with chronic diseases without a convenient way to manage their health. And every year, millions more develop chronic disease – at a rate of two times the world average. Unlike those with acute disease, chronic disease patients require not just treatment, but also lifelong health monitoring to remain healthy andproductive. African chronic diseases patients need a convenient way to manage their conditions, and the current, top-down approach to healthcare cannot cope.That’s where we come in. At Redbird, we supply pharmacies with everything they need to offer rapid diagnostic services for chronic disease, helping them to solve this need by establishing them as the most convenient place for patients to manage their health.
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Gray Matters Capital
VC Fund · Atlanta, Georgia, United States

We are an impact investor in the global south. Our deep roots in microfinance and education finance have demonstrated profit with purpose. We focus on self-development and skilling technology for women to find meaningful work.

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Investment focus

  • Education, Health Care, E-Learning
  • Seed, Series A, Funding Round
  • India, United States, Kenya

Portfolio highlights

  • Shamba Pride — Shamba Pride is a revolutionary Rural Distribution system for African Farmers, it provides online-to-offline DigiShop marketplace.
  • Applied Cognition — Applied Cognition is developing a novel medical device and platform for translational measurement of a newly discovered biology of the brain whose failure has been shown to cause neurodegeneration in preclinical models. We will be the first to non-invasively, continuously measure this biology in humans enabling us to develop treatments that stop or reverse the progression of neurodegenerative diseases such as Alzheimer's and Parkinson's.
  • Indian School Finance Company — ISFC is a Non-Banking Finance Company engaged in the business of lending to educational institutions and entrepreneurs managing such institutions. The company started its operations in December 2008 from Hyderabad and has expanded since to other cities.
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Justin Stanford
Angel · Cape Town, NA - South Africa, South Africa

Justin is a 31-year old entrepreneur, angel investor and venture capitalist from Cape Town, South Africa. He is founder, MD, board member, advisor, or investor to a wide variety of companies in the global technology sector.Having grown up on a farm, he decided not to complete high-school and instead made the move to the city of Cape Town, topursue his dreams of being an Internet entrepreneur.Despite years of struggles and false starts in the wake of the dotcom crash in 2001, he ultimately went on to successfully launch and grow a pan-African Internet based software company from a garage in the suburbs of Cape Town.Have founded his first startup attempt at the age of 18, Justin has been involved in tech startups and entrepreneurial endeavours ever since.He is today the co-founder and MD of 4Di Group, a diversified investment management group and family office, and co-founding General Partner of early-stage technology venture capital firm 4Di Capital, as well as an active angel investor.As co-founder and Steering Committee Chairman of the Silicon Cape Initiative in 2009, designed to highlight and foster South Africa's nascent emerging tech startup ecosystem, Justin fully believes in South Africa’s potential as a global technology innovation hub.In 2011, he was listed by the Mail & Guardian for the 'Top 200 Young South Africans', and in 2013, listed by Forbes for '30 Under 30: Africa's Best Young Entrepreneurs'.

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Investment focus

  • FinTech, Financial Services, Security
  • Seed, Angel, Series A
  • South Africa

Portfolio highlights

  • FitKey — FitKey is about helping you find and manage the fitness life that makes you happy, through discovering new classes, studios, and fitness activities. With easy online and mobile booking, FitKey keeps your routine interesting.
  • TaxTim — Originally funded by Google in 2011, TaxTim is Africa's answer to Making Tax Easy. Answer simple questions one-by-one, in a friendly automated chat, and your tax return is done in minutes. TaxTim has 40% market share of the tax base in South Africa (~4.5m), and has deployed localised versions in Namibia and Nigeria as JVs with PwC previously.TaxTim is integrated with the local revenue service (SARS) for instant electronic tax submissions, and partners with some of SA's largest consumer brands - Airbnb, Momentum, Sanlam, Old Mutual, FNB eBucks - to provide tax services for free or at discount. TaxTim has several business models including B2C, B2B and B2B2C. TaxTim is a compelling and popular consumer brand, with a fully-developed, profitable broker/financial product leads ecosystem.
  • Ekaya.com — Ekaya exists to make renting simpler, safer and more connected - for everyone.
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Newtown Partners
VC Fund · Cape Town, NA - South Africa, South Africa · 1 investment in the past 12 months

Newtown Partners is a venture capital firm that actively invests in emerging, disruptive technology startups.

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Investment focus

  • Logistics, Health Care, Information Technology
  • Seed, Series A, Funding Round
  • South Africa, Kenya, Nigeria

Portfolio highlights

  • BeyondTrucks — Vertical SaaS
  • Lami — Lami is an end-to-end digital insurance platform and API that enables companies across sectors to offer insurance products. Its API allows underwriters to connect with consumer-facing companies that can provide embedded insurance as a value add for existing customers, many of whom are uninsured.
  • Complete Farmer — We are providing cutting-edge technological farming protocols and innovations with a unique business model and logistics that are revolutionizing...
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