# Top 45 Retail Startup Investors in Sweden in May 2026

## Wellstreet
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 5
- Stages: Seed, Pre-Seed
- Focus: E-Commerce, Software, Retail

Wellstreet is an innovation and tech ecosystem that includes an investment company, a strategic consultancy firm and a venture building incubator.

## Industrifonden
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 3
- Stages: Series A, Seed
- Focus: Software, Biotechnology, Information Technology

Industrifonden is a Nordic evergreen venture capital firm with a fund size of $600m, that focuses on early-stage technology and life science companies with international potential. The company works long term with the entrepreneurs we invest in, and have a strong track record of building game changing companies. Industrifonden-backed companiesinclude tech companies Qlik, Arcam, Soundtrack Your Brand, Fishbrain, and life science companies CellaVision, Oncopeptides and AMRA.

## Bo Mattsson
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 3
- Stages: Seed, Angel
- Focus: Internet, Information Technology, Software

Bo Mattsson is a director of Previously, Mattsson founded Cint and served the same company as its chief executive office, chairman, and general and sales manager. Hewas also the head of Swedbank Securities.Mattsson holds a bachelor’s degree in economics and an MBA, both from the Stockholm School of Economics.

## Verdane
- Type: VC Fund
- Location: Oslo, Oslo, Norway
- Relevant deals: 2
- Stages: Private Equity, Series A
- Focus: E-Commerce, Software, Information Technology

The preferred growth partner to tech-enabled businesses in Northern Europe.

## Antler
- Type: VC Fund
- Location: Singapore, Central Region, Singapore
- Relevant deals: 2
- Stages: Pre-Seed, Seed, Series A
- Focus: Software, Information Technology, SaaS

Build your next company with Antler, a global day zero investor enabling exceptional founders to start great companies, from the very beginning. Apply now!

## Almi Invest
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Pre-Seed
- Focus: Software, Health Care, Information Technology

ALMI Invest is a venture capital company which invests in Swedish companies with exciting, scalable business models and motivated entrepreneurs. ALMI Invest consists of eight regionally based venture capital funds, all with local offices and experienced local investment managers. We manage a total of SEK 1 billion.
Unlike most venture capitalists,we can invest in a wide range of businesses. A strong team of entrepreneurs, a scalable business model and an initial revenue stream are more important than the line of business when we invest.Our first, initial investment would typically be SEK 2-4 million. During the lifetime of an investment, sums of up to SEK 10 million can be ventured. We always syndicate with an investment partner (another venture capitalist or angel investor) from Sweden or otherwise which means that we can take a maximum of 50 percent of an investment round.ALMI Invest was founded in 2009 by ALMI Fretagspartner together with regional investors. Half of our capital comes from European Union structural funds, which accounts for an investment of SEK 500 million. The other 50 per cent comes from regional investors and ALMI Fretagspartner.

## Joachim Hedenius
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Pre-Seed, Series A
- Focus: Gaming, Augmented Reality, Virtual Reality

Joachim Hedenius is the VPE and Co-Founder of KRY.

## Swedbank
- Type: VC Fund
- Location: Vilnius, Vilniaus Apskritis, Lithuania
- Relevant deals: 2
- Stages: Post-IPO Debt, Debt Financing
- Focus: Banking, Real Estate, FinTech

Swedbank AB (formerly Föreningssparbanken) is a Nordic-Baltic banking group offering retail banking, asset management, financial, and other services.Swedbank is a modern bank firmly rooted in Swedish savings bank history.

## Daniel McCormick
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Pre-Seed
- Focus: Retail, Software, Marketplace

Daniel McCormick

## Chalmers Ventures AB
- Type: VC Fund
- Location: Göteborg, Vastra Gotaland, Sweden
- Relevant deals: 2
- Stages: Pre-Seed, Seed
- Focus: Software, Energy, Health Care

We are a leading tech investor & venture builder in the Nordics. Taking deep tech from lab to market.WELCOMEINVESTMENTS

## NFT Ventures
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Financial Services, FinTech, Finance

We drive the fintech revolution Next Financial Technology Ventures Backing fintech pioneers since 2014 We aim to capture the shift in the financial industry and empower the entrepreneurs to realize their potential Our Story Strong portfolio across Fintech View the full portfolio Exciting news from the NFT portfolio View all news

## Iron Wolf Capital
- Type: VC Fund
- Location: Vilnius, Vilniaus Apskritis, Lithuania
- Relevant deals: 2
- Stages: Seed, Pre-Seed, Series A
- Focus: Software, Infrastructure, Manufacturing

We are here to make you succeed! Iron Wolf Capital is an international venture capital firm with an experienced team of professionals with global outlook and strong roots in the Baltics. and a mandate for helping entrepreneurs realise their ideas into successful businesses. 

## Daniel Pilotti
- Type: Angel
- Relevant deals: 2
- Stages: Seed, Angel
- Focus: Apps, Retail, Payments

Daniel Pilotti

## Norrsken VC
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Software, Food and Beverage, Health Care

We are a venture capital fund investigating in Start-Ups solving the worlds biggest problems while building massive businesses.

## Northzone
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 2
- Stages: Series A, Series B, Seed
- Focus: Software, E-Commerce, Information Technology

Northzone is a venture capital fund with a perspective shaped by lives as entrepreneurs. Since 1996, they've made over 175 investments and invest from Seed to Growth. They've partnered with the founders of Spotify, Avito, iZettle, Klarna, Hopin, and hundreds of others to build category-defining businesses. They've raised €1bn inSeptember 2022.

## Schibsted Growth
- Type: VC Fund
- Location: Oslo, Oslo, Norway
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Internet, Financial Services, E-Commerce

Investing in great digital companies!

## henQ
- Type: VC Fund
- Location: Amsterdam, Noord-Holland, The Netherlands
- Relevant deals: 1
- Stages: Seed, Series A, Series B
- Focus: Software, SaaS, Information Technology

We back the best European founders with €500k-€5m tickets. We like boring or ‘too small’ markets, atypical business models, or any early-stage business that is simply a little different in one way or another.

## David Frykman
- Type: Angel
- Relevant deals: 1
- Stages: Angel, Series A
- Focus: Sustainability, Retail, GreenTech

David frykman is the General partner at Norrsken VC. Attended Stockholm School of Economics.

## Erik Stannow
- Type: Angel
- Location: Denmark, South Carolina, United States
- Relevant deals: 1
- Focus: Retail, Payments, Mobile Apps

Erik Stannow

## Brightly Ventures
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: Software, Information Technology, SaaS

Brightly Ventures backs bold founders on a mission to transform industries and change the world for the better. Brightly is an early-stage investor focused on the Nordics. It has a hands-on approach supporting high-potential ideas and bringing them to market. It makes a deep commitment to each investment we make and draw upon its network andcompany-building experience to help boost the journey.

## Seedcamp
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 1
- Stages: Seed, Pre-Seed, Series A
- Focus: Software, FinTech, SaaS

Seedcamp is Europe's seed fund, identifying and investing early in world-class founders attacking large, global markets and solving real problems using technology. The Seedcamp Nation includes over 400 startups building breakout businesses that change the way people live, interact and buy and includes publicly listed UiPath, Wise, and unicornsRevolut, Hopin, Sorare, Pleo, and wefox along with fast-growing businesses such as Grover, viz.ai and Ezra. Seedcamp fast-tracks a founder's vision and creates value through immediate access to smart capital, a lifelong community of support and a global network built upon more than a decade's experience backing exceptional talent.Seedcamp fast-tracks a founder's vision and creates value through immediate access to smart capital, a lifelong community of support, and a global network built upon more than a decade's experience backing exceptional talent.

## Wave Ventures
- Type: VC Fund
- Location: Helsinki, Southern Finland, Finland
- Relevant deals: 1
- Stages: Seed, Pre-Seed
- Focus: Software, Mobile Apps, Internet

Founded in 2016, Wave Ventures is the largest student-run VC in Europe, backed by Nordic unicorn founders, investing in Gen Z entrepreneurs at the earliest stage. We operate both from Finland and Sweden with a team of five people from the top universities in the region.

## Proptech Farm
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Pre-Seed
- Focus: Real Estate, Property Management, Commercial Real Estate

The Venture Capital fund making the worlds biggest and fastest changing asset class accessible, while contributing to a greener and more sustainable world by funding the planet changing minds of tomorrow. 

Proptech Farm - We accelerate Proptech start-ups!

## Collector Bank
- Type: VC Fund
- Location: Gothenburg, Vastra Gotaland, Sweden
- Relevant deals: 1
- Focus: Retail, Payments, Mobile Apps

Collector is a niche bank that offers cost-effective and innovative financial solutions to private and corporate customers.

## Hady Shkeer
- Type: Angel
- Location: Gothenburg, Vastra Gotaland, Sweden
- Relevant deals: 1
- Stages: Angel, Pre-Seed, Private Equity
- Focus: Marketplace, E-Commerce, Same Day Delivery

Hady Shkeer is the Executive Director of Source A Network. He attended The Wharton School in 2014.

## GroundBreak Ventures
- Type: VC Fund
- Location: Toronto, Ontario, Canada
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: Real Estate, Software, SaaS

GroundBreak Ventures™ is a property technology venture capital fund based out of Toronto and is focused on reimagining how and where people live and work. We invest in companies as early as ideation and provide both the capital and the domain expertise necessary to support the growth of our entrepreneurs, as well as the businesses they worktirelessly to build. Our goal is to invest in 5 – 10 emerging companies annually from around the world, with an emphasis on North America.

## Black Pearls VC
- Type: VC Fund
- Location: Gdansk, Pomorskie, Poland
- Relevant deals: 1
- Stages: Seed, Pre-Seed
- Focus: Software, Artificial Intelligence, FinTech

Black Pearls VC is a venture capital firm focusing on Life Quality Technologies. We look for the best entrepreneurs in Poland and the Baltic Sea Region.

## J12
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Pre-Seed, Series A
- Focus: Software, Machine Learning, Artificial Intelligence

J12 Ventures invests early in innovative companies in the Nordics.

## Bling Capital
- Type: VC Fund
- Location: San Francisco, California, United States
- Relevant deals: 1
- Stages: Seed, Series A, Pre-Seed
- Focus: Software, Information Technology, E-Commerce

Bling Capital is an early stage venture fund that helps entrepreneurs find product / market fit.

## Creades AB
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: Software, Enterprise Software, Apps

Creades is an investment company investing in businesses that have the potential for revaluation and value creation. Creade's business concept is to provide a good risk-adjusted return to its shareholders by investing in businesses where Creades can act as an engaged owner, primarily in small and medium-listed and unlisted Swedish companies.The firm is a spin-off from Investment AB Öresund.

## Rävberget Venture Capital AB
- Type: VC Fund
- Relevant deals: 1
- Stages: Seed
- Focus: Rental, Retail, Peer to Peer

Venture Capital

## Bonnier Ventures
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: Health Care, Digital Media, Software

Bonnier Capital is the investment division of the Bonnier Group. Since 2016, we invest in promising companies in structurally growing industries and have become a reliant investment partner to companies and funds of various sizes.

## DHS Venture Partners
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Pre-Seed, Seed
- Focus: Software, Big Data, Mobile Apps

DHS Ventures, Stockholm School of Economics alumni angel investing network that invests early on into inovative companies.

## Marius Jakulis Jason foundation
- Type: VC Fund
- Location: Vilnius, Vilniaus Apskritis, Lithuania
- Relevant deals: 1
- Stages: Pre-Seed
- Focus: EdTech, Retail, Software

Marius Jakulis Jason foundation is a non-profit foundation of lawyer and investor Marius Jakulis Jason.

## Heartcore Capital
- Type: VC Fund
- Location: Copenhagen, Hovedstaden, Denmark
- Relevant deals: 1
- Stages: Series A, Seed, Series B
- Focus: Software, E-Commerce, Artificial Intelligence

Heartcore Capital is an early-stage venture capital firm devoted to backing founders building category-defining consumer internet brands.Founded as Sunstone Capital in 2007, Heartcore has raised over $500 million in committed capital across four fund generations. The firm has offices in Copenhagen, Berlin, and Paris but invests across Europe andoccasionally in the United States. Heartcore has backed more than 70 exceptional founding teams.

## SF Ventures
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1

SF Ventures is a venture capital firm.

## Karl-Johan Persson
- Type: Angel
- Relevant deals: 1
- Stages: Seed, Angel
- Focus: Information Technology, Internet, Software

Karl-Johan Persson, born in 1975, has been the Managing Director and Chief Executive Officer of H & M Hennes & Mauritz AB since 1 July 2009.Before taking over as Managing Director Karl-Johan Persson held an operational role within H&M from 2005, including working as head of expansion, business development, brand and new business.Since 2000 Karl-Johan Persson has been a member of the boards of H&M’s subsidiaries in Denmark, Germany, the US and the UK. Between the years 2006 and 2009 he was also a member of the Board of H & M Hennes & Mauritz AB.Between 2001 and 2004 Karl-Johan Persson was CEO of European Network. Karl-Johan holds a BA in Business Administration from the European Business School in London.His current external board assignments are the Swedish Chamber of Commerce in the UK and the GoodCause foundation. Karl-Johan Persson is since 2013 a member of the Board of H&M Conscious Foundation. Karl-Johan Persson is a shareholder in Ramsbury Invest AB, and also personally holds 12,136,289 class B shares in H&M.The Managing Director is appointed by the Board of Directors and is responsible for the daily management of the company as directed by the Board.This means that the Managing Director must focus in particular on recruitment of senior executives, buying and logistics matters, pricing strategy, sales and profitability, marketing, expansion, development of the store network and of online and catalogue sales, and IT development.The Managing Director reports to the Board on H&M’s development and produces decision bases for investments, expansion, etc. The role of Managing Director includes contact with the financial market, the media and the authorities.

## Fabian Hielte
- Type: Angel
- Relevant deals: 1
- Stages: Seed
- Focus: Retail, FinTech, Software

Fabian Hielte

## Cristina Stenbeck
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: Fashion, E-Commerce, Health Care

Cristina Stenbeck has been the lead shareholder of Kinnevik over the last 20 years. Cristina began her career within the Kinnevik group when she joined her first public portfolio company board in 1997. She became Deputy Chairman of Kinnevik in 2003. Served as Chairman and Executive Chairman of the Board between 2007 and 2016 and still serves on theBoard today. Kinnevik is a family-led entrepreneurial group focused on building digital consumer businesses spanning 80 countries around the world. The six investment focus areas are: Communication, e-Commerce & Marketplaces, Entertainment and Financial Services and it recently added health and education to its current consumer focus. Last year, Kinnevik made its first investment into a digital heath platform called babylon which uses advanced AI to diagnose and treat consumers' medical concerns. Kinnevik's largest investment is its 32% ownership in Zalando, Europe's leading fashion and e-commerce company. Cristina graduated with a B.Sc. from Georgetown University in Washington DC, USA and lives in Stockholm, Sweden with her family and four children.

## Vinnova
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Grant, Seed
- Focus: Health Care, Software, Biotechnology

Vinnova is Sweden's innovation agency

## Luminar Ventures
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: Software, Information Technology, Insurance

Luminar Ventures is a venture capital fund that prefers to make early-stage investments in technology companies. They engage with their portfolio companies and are actively helping with strategic, growth, team and organizational, and operational support, and together setting the foundation for future expansion.Luminar's core investment focusis on scalable digital seed-stage companies from the Nordics, founded by highly motivated and talented entrepreneurs with a vision to disrupt or transform major industries. The firm aims to provide experienced seed-stage financing and active operational support to Sweden based early-stage technology companies that are looking to disrupt or transform major industries with digital technologies and innovations.

## NEA Partners
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Angel
- Focus: Energy, Retail, CleanTech

NEA Partners is a Swedish investment company founded in 2017 with the idea of ​​combining the best of entrepreneurship, networks and capital.

## Rustan Panday
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Angel, Pre-Seed
- Focus: EBooks, Retail, Computer

Rustan Panday

## Foxmont Capital Partners
- Type: VC Fund
- Location: Makati, Manila, Philippines
- Relevant deals: 1
- Stages: Seed, Series A, Pre-Seed
- Focus: E-Commerce, FinTech, Financial Services

Foxmont Capital Partners invest in Filipino-focused or Filipino-founded early stage technology startups that have proven that they can scale effectively and lead the Philippine digital evolution. Foxmont Capital Partners believe that if a Filipino startup can succeed in the Philippines, it can succeed anywhere.

## Aggregate Media
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: E-Commerce, Information Technology, Software

Aggregate is a venture capital company investing with media as expansion capital - media for equity. Since the start 2002, Aggregate has made over 150 transactions in a variety of industries; e-commerce, digital services, product- and B2B-companies etc. Aggregate target companies which today are not able to maximize the effect on their market, inlack of capital for media advertising.

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