# Top 35 Fitness Startup Investors in Sweden in May 2026

## Mattias Weinhandl
- Type: Angel
- Location: Linköping, Ostergotlands Lan, Sweden
- Relevant deals: 4
- Stages: Seed, Pre-Seed
- Focus: Apps, Information Technology, Fitness

Mattias Weinhandl

## Inventure
- Type: VC Fund
- Location: Helsinki, Southern Finland, Finland
- Relevant deals: 3
- Stages: Seed, Series A
- Focus: Software, Information Technology, Health Care

Since 2005, Inventure has backed over 90 companies including Wolt, Swappie, Jobbatical, aiMotive, and more.

## Crowberry Capital
- Type: VC Fund
- Location: Reykjavík, Gullbringusysla, Iceland
- Relevant deals: 3
- Stages: Seed, Pre-Seed, Series A
- Focus: Software, Gaming, Information Technology

Crowberry Capital invests at seed and early stage in emerging technology ventures in the Nordics. Our mission is to back people that are good for companies and build companies that are good for people. We have a strong follow-through philosophy and commit to putting your company first.

## Bonnier Ventures
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 3
- Stages: Seed, Series A
- Focus: Health Care, Digital Media, Software

Bonnier Capital is the investment division of the Bonnier Group. Since 2016, we invest in promising companies in structurally growing industries and have become a reliant investment partner to companies and funds of various sizes.

## Luminar Ventures
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 3
- Stages: Seed, Series A
- Focus: Software, Information Technology, Insurance

Luminar Ventures is a venture capital fund that prefers to make early-stage investments in technology companies. They engage with their portfolio companies and are actively helping with strategic, growth, team and organizational, and operational support, and together setting the foundation for future expansion.Luminar's core investment focusis on scalable digital seed-stage companies from the Nordics, founded by highly motivated and talented entrepreneurs with a vision to disrupt or transform major industries. The firm aims to provide experienced seed-stage financing and active operational support to Sweden based early-stage technology companies that are looking to disrupt or transform major industries with digital technologies and innovations.

## Norrsken VC
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Software, Food and Beverage, Health Care

We are a venture capital fund investigating in Start-Ups solving the worlds biggest problems while building massive businesses.

## Inbox Capital
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Software, Apps, Service Industry

Venture Capital in disruptive, global and high growth potential companies. Stage of funding is pre-series A - C rounds

## Noaber
- Type: VC Fund
- Location: Lunteren, Gelderland, The Netherlands
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Health Care, Medical, Fitness

Noaber Ventures invests in initiatives that bring social transformations using information technology.

## Max Ventures
- Type: VC Fund
- Location: New York, New York, United States
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: E-Commerce, Health Care, Software

Max Ventures is a seed-stage venture capital firm that invests in consumer tech and health-tech companies. Max Ventures primarily invests in digital commerce, digital media, fintech, and digital Health.
It was founded in 2013 and headquartered in New York, United States.

## Heartcore Capital
- Type: VC Fund
- Location: Copenhagen, Hovedstaden, Denmark
- Relevant deals: 2
- Stages: Series A, Seed, Series B
- Focus: Software, E-Commerce, Artificial Intelligence

Heartcore Capital is an early-stage venture capital firm devoted to backing founders building category-defining consumer internet brands.Founded as Sunstone Capital in 2007, Heartcore has raised over $500 million in committed capital across four fund generations. The firm has offices in Copenhagen, Berlin, and Paris but invests across Europe andoccasionally in the United States. Heartcore has backed more than 70 exceptional founding teams.

## Zentynel Frontier Investments
- Type: VC Fund
- Location: Santiago, Region Metropolitana, Chile
- Relevant deals: 1
- Stages: Series A, Pre-Seed
- Focus: Health Care, Fitness, Medical

Zentynel Frontier is a investment firm.

## SparkLabs Global Ventures
- Type: VC Fund
- Location: Palo Alto, California, United States
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: Software, Internet, Information Technology

SparkLabs Global Ventures is a venture capital firm that offers seed-stage investment services to firms in the SaaS, healthcare, education, IoT, fintech, mobile, commerce, HR, gaming, security, and VR industries. It was founded in Dec 2013 and is based in California.Exceptional entrepreneurs, that are building strong, category defining companiesat highly advantageous valuations – can be found anywhere. The company has a team that is highly experienced in finding such talent and helping our entrepreneurs to develop, grow, network, and scale into other markets throughout the world.

## Headline
- Type: VC Fund
- Location: San Francisco, California, United States
- Relevant deals: 1
- Stages: Series A, Series B, Seed
- Focus: Software, E-Commerce, Information Technology

Headline is a Venture Capital firm actively on the ground in 7 cities around the world. We invest across categories and geographies, leading rounds at every stage. Once we commit to a team, we go to the ends of the earth to make their success global.

## J12
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Pre-Seed, Series A
- Focus: Software, Machine Learning, Artificial Intelligence

J12 Ventures invests early in innovative companies in the Nordics.

## Bauer Media
- Type: VC Fund
- Location: Hamburg, Hamburg, Germany
- Relevant deals: 1
- Stages: Series A, Series B, Series C
- Focus: Mobile, Retail, Fashion

The Bauer Media Group is Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations.
Their business is built on influential media brands with millions of personal relationships with engaged readers and listeners. Their strategy is toconnect audiences with excellent content through their broad multi-touch point brand platforms, wherever and whenever and however they want. Their wide portfolio of influential brands gives us advantages over pure play magazine, TV, digital or radio competitors.The development of the digital business is essential for Bauer. Therefore the Bauer Media Group is represented with more than 140 brands worldwide on the Apple Newsstand, Google Play, Zinio, Amazon and other with various products for each brand. Furthermore Bauer runs more than 240 online platforms reaching from traditional news websites over classified portals up to sophisticated brand networks.Bauer is also know as an experienced investor: The acquisition of Sunrise System, the leading e-marketing company in Eastern Europe or the take over of the Tader Classifieds network in Australia and New Zealand are just some examples for Bauers digital M&A activities.

## HealthCap
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Series B, Series A
- Focus: Biotechnology, Health Care, Medical

HealthCap, a life science investor and company creator. Our motivation is to find innovative ideas and invest that could impact healthcare and society.

## Hampus Jakobsson
- Type: Angel
- Location: Malmö, Skane Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Angel, Series A
- Focus: Health Care, Software, Artificial Intelligence

Hampus Jakobsson is a General Partner at early stage climate tech venture fund Pale Blue Dot.Prior to co-founding Pale Blue Dot, Hampus was a Venture Partner at science fund Blue Yard and a prolific angel investor with >100 angel investments. He co-founded of The Astonishing Tribe (acquired by Blackberry in 2010 for $150m). He left Blackberry2012 to found Brisk.io a sales productivity tool which folded 2016.

## Leksell Social Ventures
- Type: VC Fund
- Relevant deals: 1
- Stages: Seed, Series B
- Focus: Health Care, Apps, Fitness

Leksell Social Ventures is the first professional impact investing company in Sweden. LSV seeks to evolve the practice of philanthropy through establishing social impact investing at an institutional scale in Sweden, building on inspiration from the UK and US. We are a non-profit, private investment company incorporated in Sweden. LSVfinances scalable, economically sustainable, well governed initiatives with evidence based and measurable social impact. LSV invests up to 1 mUSD through equity, loans, guarantees or grants. LSV is currently focusing on integration, mental ill health and tech for good initiatives Founded by life-science billionaire Laurent Leksell (Elekta AB) and Family LSV is run by CEO, Hugo Mörse and team.

## Niklas Eklund
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A, Angel
- Focus: Software, Apps, Internet

Over the past 25 years, Niklas has an entrepreneur built and internationalized a range of companies in the area of reservation systems, revenue management, online marketing, and web publishing; amongst others he was the CEO and co-founder Bookatable, Livebookings, Infogate, and Epani.Over the past 8 years, Niklas has a direct investor and advisorto investment companies and venture capital companies; amongst others he was a co-founder and general partner at D-Ax (Axel Johnson Group CVC), a venture partner for Wellington Partners Venture Capital. Niklas is currently a general partner for PES Holdings. Investment focus is the Digital Media Sector and Digital Growth Companies, primarily in the Nordic countries and across Europe. Niklas describes himself as a ‘computer software geek and wizard turned businessman’ as he started his career at the age of 15.
His achievements in building internationally successful companies have been recognized by various industry awards.

## EQT Ventures
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Series A, Series B, Seed
- Focus: Software, Information Technology, SaaS

EQT Ventures is a European VC fund with just over €2.3 billion in total capital raised. EQT Ventures I launched in May 2016, with commitments totalling €566 million and a simple mission - to be the kind of VC the team would have liked to have had on their own startup journeys. Recognizing that building and growing a company takes more than justcapital, the EQT Ventures team provides founders with support and advice throughout different stages of growth. EQT Ventures doesn't focus on particular markets or industries, but bold and ambitious founders who have the grit and determination to build global success stories. EQT Ventures II launched in November 2019, with commitments totalling €660 million. EQT Ventures III launched in 2022, with commitments totalling €1.1 billion, making it the biggest European Venture Capital fund committed to early stage tech startups. The EQT Ventures team is based across six offices in London, Stockholm, Berlin, Paris, Amsterdam, Paris and San Francisco, taking a locals with locals approach and supporting founders on the ground. Motherbrain, EQT Ventures' in-house-developed artificial intelligence (AI) platform, ensures the team has data-driven approach and has driven more than $100 million in portfolio company investments.

## Peak
- Type: VC Fund
- Location: Amsterdam, Noord-Holland, The Netherlands
- Relevant deals: 1
- Stages: Seed, Pre-Seed
- Focus: Software, SaaS, E-Commerce

We're the early-stage venture capital fund backed 100% by founders. Pre-Seed and Series A for SaaS, Marketplaces & Platforms.

## Graham Weston
- Type: Angel
- Location: San Antonio, Texas, United States
- Relevant deals: 1
- Stages: Seed, Angel, Series A
- Focus: Information Technology, Health Care, Enterprise Software

Graham Weston is one of the founders of Rackspace and now serves as Chairman of the Board. Graham has been a part of Rackspace from the beginning. Born and raised in the San Antonio area, he saw entrepreneurial opportunities in everything around him. He launched his first business venture as a seventh grader, marketing organic pork in newspaper adsthat read "Go Hog Wild!" In high school, he built another business that took photos at livestock shows and sold them to contestants. He attended Texas A&M, where—you guessed it—he launched another business. This one was inspired by his successful appeal of his father's property tax bills, and led him to help other property owners appeal their bills.Graham went into the real estate business, and led his family to buy and develop the Weston Centre in downtown San Antonio. At the same time, he developed a keen interest in the possibilities of the Internet. In 1998, he and a partner provided the original capital for a business idea pitched by three local Trinity University students. They called it "Rackspace.com." Graham joined the enterprise as CEO and remained in that position until 2006, when he became chairman. In 2005, Graham was honored by the City of San Antonio for converting one of his vacant properties into a temporary shelter for victims of hurricanes Katrina and Rita. Nicknamed the "Hilton of Shelters," by the Denver Post, it housed more than 2,500 refugees. Graham was named a 2006 "Best Boss" by Fortune Small Business magazine and was recognized as regional Entrepreneur of the Year by Ernst & Young," from Rackspace.com.

## Add Health Media
- Type: VC Fund
- Location: Kista, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed
- Focus: Health Care, Medical, Apps

Add Health Media is a company that specializes in creating marketing materials for health companies.

## PunktB
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: B2B, Apps, SaaS

PunktB is an investment firm focusing on early stage and growth.

## Caroline Ingeborn
- Type: Angel
- Location: San Francisco, California, United States
- Relevant deals: 1
- Stages: Seed
- Focus: Apps, Sports, Fitness

Caroline Ingeborn is a Co-founder & CEO of Leap.

## Michael Hansen
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed
- Focus: B2B, Apps, SaaS

Offers a strong passion for empowering people and ideas to grow beyond expectations.
Bring close to 20 years of experience from roles as Investor, Board Member, CEO/ Managing Director and Business Development. Skills are primarily understanding customer needs, business models, business development, strategy, financing, change management andtaking ideas to the next level.
Experience from a large number of industries but primarily within media, Internet, tech, gaming and entertainment, both Sweden and around the globe.
Direct and indirect investments in some 20 companies with strong growth. Primarily in the digital space, e.g. gaming, eLearning, consulting, application development, Machine to Machine (M2M).
More than 10 years of experience from Seed Investing, Venture Capital, Private Equity and Startups.
An extensive international network of entrepreneurs, investors and skilled specialists.

## Erik Byrenius
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Angel, Pre-Seed
- Focus: Health Care, Security, Information Technology

Erik Byrenius is the co-founder of Trellis Road, supporting and investing in high-impact foodtech entrepreneurs. He also runs StartupTools.org, a pro bono initiative with free guides and legal document templates for startups and investors.Previously he was the CEO and co-founder of European online food ordering company OnlinePizza (exit toDelivery Hero) and co-founded angel syndicate Nordic Makers.

## Per Båtelson
- Type: Angel
- Relevant deals: 1
- Stages: Seed, Angel
- Focus: Medical, Health Care, Medical Device

Per Båtelson

## Centripetal
- Type: VC Fund
- Relevant deals: 1
- Stages: Seed, Private Equity
- Focus: Legal, Advice, Fitness

Centripetal Capital is an investment firm.

## Ted Nelson
- Type: Angel
- Relevant deals: 1
- Stages: Seed, Angel
- Focus: Apps, Mobile, Sports

Ted Nelson is currently Chief Commercial Officer at Truecaller. Previously he was SVP Sales & GM Stardoll.com at Stardoll.

## TR Invest
- Type: VC Fund
- Location: Tafers, Fribourg, Switzerland
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: Manufacturing, Software, Apps

Private Investment Company

## Sciety
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: Health Care, Biotechnology, Pharmaceutical

Whether you are an investor seeking impactful returns or an entrepreneur looking to take your business to the next level, Sciety is your go-to partner. Join Sciety Venture Partners to invest in the most promising life science companies in the Nordics or get in touch to learn how we can help to turn your life science or health tech innovation into a thriving business.

## DHS Venture Partners
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Pre-Seed, Seed
- Focus: Software, Big Data, Mobile Apps

DHS Ventures, Stockholm School of Economics alumni angel investing network that invests early on into inovative companies.

## Josefin Landgård
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Angel, Pre-Seed
- Focus: Health Care, Medical, Women's

Josefin Landgård is the Founder and CEO of Mantle. Previously she served as the Co-Founder and COO at KRY back in March 2014 to September 2018.

## Spintop Ventures
- Type: VC Fund
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: Software, Information Technology, SaaS

Founded in 2009, Spintop Ventures is a venture capital firm backed by a network of successful tech entrepreneurs who have invested in Spintop alongside institutional investors, family offices and some of the most experienced private investors in early stage growth companies.

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