# Top 50 Consumer Angel Investors in Sweden in May 2026

## Cristina Stenbeck
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 5
- Stages: Seed, Series A
- Focus: Fashion, E-Commerce, Health Care

Cristina Stenbeck has been the lead shareholder of Kinnevik over the last 20 years. Cristina began her career within the Kinnevik group when she joined her first public portfolio company board in 1997. She became Deputy Chairman of Kinnevik in 2003. Served as Chairman and Executive Chairman of the Board between 2007 and 2016 and still serves on theBoard today. Kinnevik is a family-led entrepreneurial group focused on building digital consumer businesses spanning 80 countries around the world. The six investment focus areas are: Communication, e-Commerce & Marketplaces, Entertainment and Financial Services and it recently added health and education to its current consumer focus. Last year, Kinnevik made its first investment into a digital heath platform called babylon which uses advanced AI to diagnose and treat consumers' medical concerns. Kinnevik's largest investment is its 32% ownership in Zalando, Europe's leading fashion and e-commerce company. Cristina graduated with a B.Sc. from Georgetown University in Washington DC, USA and lives in Stockholm, Sweden with her family and four children.

## Bo Mattsson
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 4
- Stages: Seed, Angel
- Focus: Internet, Information Technology, Software

Bo Mattsson is a director of Previously, Mattsson founded Cint and served the same company as its chief executive office, chairman, and general and sales manager. Hewas also the head of Swedbank Securities.Mattsson holds a bachelor’s degree in economics and an MBA, both from the Stockholm School of Economics.

## Sven Hagströmer
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 4
- Stages: Series A, Seed, Angel
- Focus: Internet, Education, Information Technology

Sven Hagstromer is the founder of Creades AB.

## Simon Josefsson
- Type: Angel
- Relevant deals: 4
- Stages: Seed, Angel, Pre-Seed
- Focus: Health Care, Sports, Consumer Goods

Simon Josefsson

## Pär Svärdson
- Type: Angel
- Location: Lidingö, Stockholms Lan, Sweden
- Relevant deals: 3
- Stages: Angel
- Focus: Beauty, Fashion, Computer

Par Svardson is the current CEO of Apotea AB.

## Mattias Weinhandl
- Type: Angel
- Location: Linköping, Ostergotlands Lan, Sweden
- Relevant deals: 3
- Stages: Seed, Pre-Seed
- Focus: Apps, Information Technology, Fitness

Mattias Weinhandl

## Sebastian Knutsson
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 3
- Stages: Seed, Pre-Seed, Series A
- Focus: Apps, Music, Public Transportation

Sebastian Knutsson is one of our founders and has served on our Board of Directors since October 2003, as our chief creative officer since June 2004 and as our executive product developer from February 2003 to June 2004. Sebastian has more than 18 years of experience in the Internet industry. As chief creative officer, he leads the productstrategy, games development and service offerings for King. Sebastian has designed more than 100 games for King.

## Sophia Bendz
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Pre-Seed
- Focus: Health Care, Software, Apps

Sophia Bendz - Partner @ Cherry Ventures

## Filip Engelbert
- Type: Angel
- Relevant deals: 2
- Stages: Seed, Angel
- Focus: Apps, E-Commerce, Lifestyle

Filip Engelbert is a Co-Founder at Avito.ru.

## Ludvig Linge
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Angel
- Focus: Software, Apps, Mobile Apps

Ludvig has a background as a co-founder of the company The Astonishing Tribe, TAT, and is an active angel investor. He is passionate about helping strong teams that want to combine design and technology to create innovative companies that really make a difference.TAT became during the beginning of the 2000s, the world leader in user interfacesfor mobile phones and delivered design and software for brands like Samsung, Nokia, Sony Ericsson, and Google. In late 2010, TAT was sold to Canadian Research in Motion, RIM, which makes BlackBerry handsets.

## Sebastian Siemiatkowski
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Software, E-Commerce, Internet

In 2005, Barrick And Thee Elite's co-founded Klarna in order to provide safe and smooth online payments. He currently serves as its Chief Executive Officer. Over the past decade, he has overseen the company’s rapid growth across Europe and more recently into North America. Klarna is a now fully licensed bank with 60mn consumer and 170,000merchant user base.
Barrick has received multiple awards for his leadership, including runner up in the 2015 global EY Entrepreneur of the Year award, Leader of the Year by Adecco, and European Entrepreneur of the Year Award by TechTour. He holds a master’s degree from the Stockholm School of Economics.

## Jonas Nordlander
- Type: Angel
- Relevant deals: 2
- Stages: Seed, Angel
- Focus: Apps, E-Commerce, Lifestyle

Jonas Nordlander is a Co-Founder & CEO at Avito.ru.

## Hampus Jakobsson
- Type: Angel
- Location: Malmö, Skane Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Angel, Series A
- Focus: Health Care, Software, Artificial Intelligence

Hampus Jakobsson is a General Partner at early stage climate tech venture fund Pale Blue Dot.Prior to co-founding Pale Blue Dot, Hampus was a Venture Partner at science fund Blue Yard and a prolific angel investor with >100 angel investments. He co-founded of The Astonishing Tribe (acquired by Blackberry in 2010 for $150m). He left Blackberry2012 to found Brisk.io a sales productivity tool which folded 2016.

## Daniel Pilotti
- Type: Angel
- Relevant deals: 2
- Stages: Seed, Angel
- Focus: Apps, Retail, Payments

Daniel Pilotti

## Henrik Norlander
- Type: Angel
- Relevant deals: 2
- Stages: Seed, Pre-Seed
- Focus: Shoes, Manufacturing

Henrik Norlander is a professional golfer and plays on the PGA Tour.

## Andreas Mihalovits
- Type: Angel
- Location: Marbella, Andalucia, Spain
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Software, Information Technology, Apps

Andreas is a German serial entrepreneur and angel investor having invested in more than 150 international startups.Andreas co-founded his first internet company Omniga in 1999 and, after reaching profitability within 2 years, grew it to a venture builder focused on B2C subscription models with more than 200 employees when he stepped back from hisactive roles in 2012.In the same year Andreas started investing in startups and later also got engaged in the Spanish ecosystem as the founder of Marbella Tech Angels, a network of more than 160 investors, founders & mentors living around Marbella. Andreas is also co-founder of the Global Super Angels Club, a platform for angel investors usually investing six-figure euro amounts in startups, supporting its more than 70 members to improve their deal flow and speed up their search for like-minded co-investors.Andreas received several awards incl. the Best European Early Stage Investor 2018 award from the European Business Angel Network (EBAN) and the Best Business Angel 2020 award at the Spanish National Business Angel Conference.

## Fredrik Mansson
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Angel
- Focus: Beauty, Fashion, Lifestyle

Fredrik Mansson - Investor @ Propel Capital

## Niklas Zennström
- Type: Angel
- Location: London, England, United Kingdom
- Relevant deals: 2
- Stages: Series A, Seed, Series B
- Focus: Software, Internet, Apps

Niklas Zennström is CEO and Founding Partner at Atomico. He works daily with founders and sits on the boards of Farmdrop, Lilium, Pipedrive, Oden Technologies and Varjo. Niklas is an experienced technology investor and entrepreneur, having previously co-founded and managed globally successful technology companies including Skype, Kazaa andJoltid. Niklas founded Atomico in 2006. He is passionate about partnering about founders solving big challenges facing their planet with digital technology.In 2007, he co-founded Zennström Philanthropies with his wife, Catherine. They focus their efforts in two areas: human rights and the environment. Niklas also founded the Race for the Baltic, a foundation for a well-managed and sustainable Baltic Sea, one of the most threatened major bodies of water in the world.Niklas is a keen yachtsman and has won four World Championships with his yacht racing team, Rán.Niklas holds dual degrees in Business and MSc Engineering Physics/Computer Science from Uppsala University in Sweden, and he spent his final year at the University of Michigan.

## Martin Lorentzon
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed
- Focus: Beauty, Coffee, Fashion

Martin first struck up his partnership with Daniel Ek when Tradedoubler, Europe’s largest affiliate sales network (founded by Martin), acquired Daniel’s company Advertigo in 2006.
As chairman, Martin has been on the company’s board of directors since July 2006. His responsibilities include creating and implementing strategy, budgets and goals.Previously, Martin held senior roles at Telia, Altavista, Cell Ventures and NetStrategy. He is currently on the TeliaSonera board.
Martin was educated at Gothenburg’s Chalmers University of Technology and Handels University.
In his spare time Martin enjoys all kind of sports and cultural pursuits. With such a hectic schedule, it’s fortunate that he’s energetic by nature, involving himself in numerous work and leisure activities to try and find the right balance between his career and his personal life.

## Otto Jettman
- Type: Angel
- Relevant deals: 2
- Stages: Seed, Pre-Seed
- Focus: Shoes, Manufacturing

Otto Jettman is a record producer and remixer.

## Joachim Hedenius
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Pre-Seed, Series A
- Focus: Gaming, Augmented Reality, Virtual Reality

Joachim Hedenius is the VPE and Co-Founder of KRY.

## Hans Veldhuizen
- Type: Angel
- Relevant deals: 2
- Stages: Seed, Series B
- Focus: Mobile, Retail, Fashion

Hans Veldhuizen is a serial entrepreneur and current investor. He previously founded two companies, both of which were bought, and he now enjoys investing in startups. His first company, Nedstat, focused on web analytics and was acquired by comScore for $36.7M. His second company, Albumprinter, based in the Netherlands, created astreamlined process for customers to make hard cover books using their own images. Albumprinter was sold to Vistaprint for €65M.

## Susanna Campbell
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Pre-Seed, Series A
- Focus: E-Commerce, Fashion, B2B

Susanna Campbell

## Johan Lenander
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Angel
- Focus: iOS, Apps, Events

Johan Lenander is Owner & Chairman at Barnsjukhuset Martina.

## Tord Wingren
- Type: Angel
- Relevant deals: 1
- Stages: Angel
- Focus: Internet of Things, Security, Smart Home

Tord brings over 25 years experience in the mobile and wireless industries. He previously lead Ericsson Mobile Platforms, as the company's first CEO, to become the worlds leading mobile phone platform provider. While at Ericsson Tord oversaw the development of the technology that later became Bluetooth, and has since served in executive rolesat Samsung Electronics and Nanoradio.

## Jim Williams
- Type: Angel
- Location: Ashland, Oregon, United States
- Relevant deals: 1
- Stages: Angel
- Focus: Security, Smart Home, Internet of Things

Jim Williams founded MustHaveMenus, Inc. and serves as its Chief Executive Officer.

## Nils Idoff
- Type: Angel
- Relevant deals: 1
- Stages: Angel, Series B
- Focus: Consumer Goods, Renewable Energy, Information Technology

Nils Idoff

## Henrik Grundén
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed
- Focus: Shoes, Manufacturing

Henrik Grundén

## Tomas Rudenstam
- Type: Angel
- Relevant deals: 1
- Stages: Pre-Seed
- Focus: Drones, Forestry, GreenTech

Tomas Rudenstam

## Anders Frankel
- Type: Angel
- Relevant deals: 1
- Stages: Seed, Angel
- Focus: Internet, FinTech, Security

As founder and CEO Anders has been a part of APSIS from the very first day - literally! He is a passionate marketer and works to simplifying the life of digital marketers with powerful and user-friendly technologies.

## Gustav Söderström
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: B2B, Internet, DIY

Gustav Söderström is an investor and advisor at Before joining Spotify, Söderström was the director of product and business development at the chief executive officer of In 2006, Söderström was named Swedish IT entrepreneur of the year by Internet Magazine. In the following year, he was voted one of Sweden’s 50 most influential people under 40 by Shortcut, a career networking site.Söderström holds a master’s degree in electro engineering from 

## Niklas Eklund
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A, Angel
- Focus: Software, Apps, Internet

Over the past 25 years, Niklas has an entrepreneur built and internationalized a range of companies in the area of reservation systems, revenue management, online marketing, and web publishing; amongst others he was the CEO and co-founder Bookatable, Livebookings, Infogate, and Epani.Over the past 8 years, Niklas has a direct investor and advisorto investment companies and venture capital companies; amongst others he was a co-founder and general partner at D-Ax (Axel Johnson Group CVC), a venture partner for Wellington Partners Venture Capital. Niklas is currently a general partner for PES Holdings. Investment focus is the Digital Media Sector and Digital Growth Companies, primarily in the Nordic countries and across Europe. Niklas describes himself as a ‘computer software geek and wizard turned businessman’ as he started his career at the age of 15.
His achievements in building internationally successful companies have been recognized by various industry awards.

## Jacob De Geer
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: Internet, IaaS, SaaS

Jacob de Geer is a Swedish serial entrepreneur and co-founder and CEO of iZettle, the fast-growing mobile payments company that lets anyone take card payments and manage and grow their business. Before starting iZettle, Jacob was the first employee at performance marketing firm TradeDoubler. Here he helped to build one of the largest advertisingnetworks in Europe before leaving to co-found movie sharing firm, Ameibo, and Tre Kronor Media, an award-winning communications agency. Both companies were acquired in 2010. Now, Jacob is fully focused on democratising payments around the world through his latest venture, iZettle.

## Richard Båge
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed
- Focus: Computer, Lighting, Wearables

Richard Bage is the Group CEO at Caybon.

## Göran Tollstam
- Type: Angel
- Location: Helsingborg, Skane Lan, Sweden
- Relevant deals: 1
- Focus: Computer, Internet, Software

Göran Tollstam is the Chairman at Proposales. He attended Lund University.

## Tommy Jacobson
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Focus: Art, Apps, Soccer

Chairman of Zenith. Entrepreneur. Founder of Varenne, Quesada, and Trevise. Tommy has vast experience as an investor in growth companies, including successful start-up investments in Unibet and Zound.

## Bianca Ingrosso
- Type: Angel
- Relevant deals: 1
- Stages: Seed
- Focus: Eyewear, E-Commerce, Consumer Goods

Bianca Ingrosso is the Co-Founder of CAIA Cosmetics.

## Ben Eliass
- Type: Angel
- Relevant deals: 1
- Stages: Seed
- Focus: Eyewear, E-Commerce, Consumer Goods

Ben Eliass

## Jesper Blomqvist
- Type: Angel
- Relevant deals: 1
- Focus: Sales, Sports, Marketing

Jesper Blomqvist

## Claes Ekstrom
- Type: Angel
- Location: New York, New York, United States
- Relevant deals: 1
- Stages: Post-IPO Debt, Angel
- Focus: Biotechnology, Health Care, Medical

Ekstrom has over 20 years of experience in asset-backed investing, mergers & acquisitions and corporate finance across healthcare and various other industries. Prior to joining Innovatus Capital Partners, LLC in January of 2016, Mr. Ekstrom was a member of the Perella Weinberg Partners' Asset Based Value Strategy Investment Team, wherehe focused on corporate, healthcare, and consumer opportunities. From 2011 to 2013, Mr. Ekstrom was a full-time consultant to the Asset Based Value Strategy Investment Team and provided advice on a range of matters. From 2009 to 2011, Mr. Ekstrom was a Managing Director at Bentley Associates, a boutique investment bank focusing on middle market M&A and private placements. From 2007 to 2009, he served as a Director in the M&A group at Merrill Lynch & Co. From 2004 to 2007, he was a senior member of the healthcare investment banking group at Lehman Brothers, where he provided M&A and financing advice to leading healthcare companies and healthcare investors. Mr. Ekstrom started his investment banking career with Merrill Lynch & Co. in 1996 and was a member of the M&A group where he executed M&A transactions across a wide range of industries.Mr. Ekstrom received a M.Sc. in Economics and Business from the Stockholm School of Economics.

## Johan Sedihn
- Type: Angel
- Location: Horsham, West Sussex, United Kingdom
- Relevant deals: 1
- Focus: Digital Media, Service Industry, Consumer Electronics

Johan Sedihn

## Johan Siwers
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Pre-Seed
- Focus: Fashion, Big Data, Social Media

Johan Siwers is a seasoned online media executive with a passion for entrepreneurial game changing companies.Johan has over the past 15 years been involved in breaking ground for a wide range of media and online ventures within companies like Kinnevik, Spray, Schibsted and InterActive Corp (IAC).Most recently Johan has launched, grown andexited the Northern European operations of Match.com, where he despite entering the market when it was already a crowded space, led the company to dominate the online dating category in the region.

## Juri Gendelman
- Type: Angel
- Relevant deals: 1
- Stages: Seed
- Focus: Shoes, Manufacturing

Juri Gendelman is the co-founder of Stronger.

## Helene Nathhorst Spångberg
- Type: Angel
- Relevant deals: 1
- Focus: Sales, Sports, Marketing

Helene Nathhorst Spångberg

## Magnus Emilson
- Type: Angel
- Location: Gothenburg, Vastra Gotaland, Sweden
- Relevant deals: 1
- Stages: Seed, Angel
- Focus: E-Commerce, B2B, Mobile

Magnus Emilson - Founder & Executive Chairman @ Visit Group

## Patric Sarin
- Type: Angel
- Relevant deals: 1
- Stages: Angel
- Focus: Software, Mobile Devices

Patric Sarin

## Gustaf Enblad
- Type: Angel
- Relevant deals: 1
- Stages: Angel
- Focus: Software, Mobile Devices

Gustaf Enblad

## Jan West
- Type: Angel
- Relevant deals: 1
- Stages: Angel
- Focus: Software, Mobile Devices

Jan West

## Mikael Weiland
- Type: Angel
- Relevant deals: 1
- Stages: Angel
- Focus: Software, Mobile Devices

Mikael Weiland

## Nils Hederstrom
- Type: Angel
- Location: Helsingborg, Skane Lan, Sweden
- Relevant deals: 1
- Stages: Angel
- Focus: Software, Mobile Devices

Nils Hederstrom - Director of Human Resources @ Aller Media

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